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Convergence Summit – Microsoft Lync March 27, 2011

Posted by Matthew Townend in Uncategorized.
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Last week I had the pleasure of speaking and attending the Convergence Summit North in Manchester, it was a good event as usual staged by Miles, Ian & team at MPL. Unfortunately I was only able to stay for the first day, but managed to take in a talk from Malcolm Bullock from Microsoft. Malcolm presented an interesting update on Microsoft Lync, what was particularly interesting was the advances they had made in PBX capability, that they had now built into the product. Indeed the presentation left me with the feeing that Microsoft was starting to take on the PBX community directly, and the previous story of various partnership with the likes of Nortel are not as strategic as was previously the case with OCS. Indeed when asked Michael highlighted that the service now was a 100% viable PBX solution.  Indeed when Michael showed us what devices had been tested with Lync compared with OCS there is a marked difference, i guess if I was a PBX vendor I would not rush out to partner with Microsoft. The product appeared to still be targeted at the Mid to large enterprise customer similar to OCS, but apparently the cost has been reduced by a reduction in the amount of equipment required and improvements in the product. It will be interesting if Microsoft start denting the traditional PBX market.