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There have been high levels of optimism about the German VoIP market at CeBIT this week; Deutsche Telekom launched their own BroadSoft solution and NFON have announced further expansion into new territories. March 22, 2017

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Since launching our German report last October, Cavell have seen Germany as a key growth market for Hosted VoIP services. Resulting from this, Cavell have invested in growing our team, with Adam Kowalski joining to focus on the DACH region.

Cavell attended CeBIT this week to catch up with our Service Provider customers and expand our knowledge of the developing German market. While there were not as many major telecoms vendors at the event as at other global conferences, with major PBX providers like Mitel, Shoretel and Avaya not attending, German VoIP providers were in strong attendance.

The Service Providers we caught up with were really excited about the opportunities in the German market, and are all starting to see strong growth in Hosted VoIP services. Although numbers of international competitors entering the market are increasing, there doesn’t seem to be much concern amongst local providers. Nevertheless, it will be interesting to see the how the increased number of competitors affects the dynamics of the German market.

CeBIT 2017, 20. - 24. März

Deutsche Telekom introduces DeutschlandLAN CloudPBX Native UC, Powered by BroadSoft

Several Service Providers have made some interesting announcements at CeBIT, especially by Deutsche Telekom, who launched their partnership with BroadSoft. Deutsche Telekom are also launched the first product that they both manage and own (they already offer Swyx and NFON solutions), which they see as “a significant game changer for businesses of all sizes in the German market.”

The service, named DeutschlandLAN CloudPBX, is based on a Broadworks platform and integrated with bMobile to be able to offer a fully integrated mobile and fixed solution to their entire customer base. By combining deep mobile network integration and fixed capabilities, Deutsche Telekom hope that this will be a key differentiator in the German market.

Deutsche Telekom are still planning on continuing sales of their Swyx and NFON solutions alongside the DeutschlandLAN CloudPBX service, but will it be interesting to see how the relationship evolves in the future. It is also interesting to note that Deutsche Telekom have taken a Broadworks platform instead of a BroadCloud solution, noting that ownership of the platform was important for them when making the platform choice.

Expansion, SIP Trunk & Wholesale: NFON

Other key announcements came from NFON, who launched their NFON SIP Trunk product at the event. This not only fills a gap in their portfolio, but will also enable them to take advantage of the All IP strategy in Germany, which is set to end the ISDN network by 2018. The SIP Trunking service also offers full access to the potential of carrier management in 12 European countries and telephone number management, as well as meeting regulatory requirements. This may disrupt the international SIP Trunking market.

NFON continued their expansion into two new European countries with NFON Iberia covering Portugal (launching in May) and expansion into the Italian market forecast for September. This will put them in 14 countries by the end of 2017, which will establish them as one of only a few Pan-European Service Providers.

NFON have also launched a wholesale model, partnering with ScanSource Communications in the UK and T-Systems in Germany, to target large SMEs and large enterprises. NFON will allow the services to be integrated by their wholesale partners into full products or sold alone as single services to their customers.

Read more: https://www.broadsoft.com/press-releases/deutsche-telekom-introduces-deutschlandlan-cloudpbx-native-uc-powered-by-broadsoft

Read more (DE): https://www.nfon.com/de/unternehmen/presse/presse-mitteilungen/?tx_nfonpress_release%5BpressRelease%5D=93&tx_nfonpress_release%5Baction%5D=show&tx_nfonpress_release%5Bcontroller%5D=PressRelease&cHash=91fdbd4c67c4c32dbfc6e6be89ad80f8

Read more (EN): http://www.lfchannel.com/expansion-sip-trunk-wholesale-nfon-news-at-cebit-2017/

The concept of selling UC is dying! Service Providers offer industry/sector specific propositions to meet customer demand September 13, 2016

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For well over a decade, the industry has been talking about Unified Communications, with vendors trying to push the idea that end users want to unify all their communications through one interface (normally vendor specific), and that they need to utilise a number of new communications mediums through this interface (including: Video, Presence, Collaboration, etc.).

When we look at the players who have been successful in selling hosted communications both in the UK and Europe, we see that very few are selling a concept of UC at all. What they have done well is they have segmented their customer base and they have produced bundled solutions that understand the “Context” within which the customer is operating and have offered solutions accordingly. Yes, there are some customers who want an all-singing, all-dancing UC experience, like you see in most vendors videos, but this appears to be a minority.

Our recent research on the Hosted Comms market shows that most service providers have developed their segmentation further, and they are now offering solutions that are designed to suit their customers’ needs in relation to the Vertical industry segment they operate in.

Figures have shown that 41% of the service providers tracked by Cavell, offer a selection of vertical solutions, 66% of which offer a public sector proposition, some providers selling solutions specifically tailored for one of the following public sector segments: local government, central government, education, healthcare, housing, public administration, justice, and emergency services.

The main commercial segments have been Financial (41%), Retail (38%) and Hospitality (23%). Other prevalent business categories vertically targeted by service providers are construction, media, travel & transport, and organisations operating in the legal sector. Cavell has also witnessed signs of verticalisation in technology, automotive, recruitment, logistics, manufacturing, third sector and professional services.

Matthew Townend, Director of Research & Consulting at Cavell stated: “The increased verticalisation shows an increasing requirement for Service Providers to offer solutions that recognise the context that their customers work and communicate in, rather than attempting to offer a broad based UC solution that attempts to dictate how they should communicate”.


Cavell Group have launched their latest UK Hosted VoIP and SIP Trunking market reports on the 2nd of September. For more information, please read our previous blog post.

Cavell Research Shows Customers Leapfrogging SIP to a Hosted VoIP Solution September 2, 2016

Posted by Matthew Townend in VoIP Numbers.
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Cavell Group’s latest IP Voice market reports show unexpected market dynamics, with the SIP Trunking market performing slower than expected and the Hosted VoIP market continuing to grow strongly.

Cavell has seen strong growth across all segments of the Hosted VoIP market in the last six months. The market has shown 11% growth reaching a total of 2,423,123 Business Hosted VoIP seats, while the SIP Trunking market has only grown 9.94% in the last six months to a total of 2,113,528 SIP trunks. This is a slowdown in the migration from ISDN to SIP Trunking and may show that customers are leapfrogging SIP to move directly to a hosted solution.

In the previous six months (June to December 2015) the SIP Trunking market had grown by 13.73%, hence during these six months the market has suffered a slowdown, which Cavell believe is due to a few key factors, such as BT’s announcement of 2025 as the End-of-Life of the ISDN Network having yet to stimulate customers and providers to make immediate migrations. Also, the market for SIP is becoming increasingly competitive from a price perspective, leading service providers to drive customers toward more lucrative Hosted VoIP solutions, and lastly, easy-to-migrate customers have already moved, meaning the remaining customers may need specific technical or commercial considerations.

Matthew Townend, Director of Research & Consulting at Cavell stated:

“There is probably not one Call Centre in the land that has not migrated from ISDN to SIP, but the remaining approximately 50% of the market set to migrate, is going to need more compelling commercial and technical reasons to move.”

“If providers do not build a migration plan for their ISDN customers, they are likely to see the Hosted VoIP providers move them to their services before they react”, he added.

If you are interested in finding out more about the UK Hosted VoIP and SIP Trunking markets, the reports have been released for purchase today and are available on our website: www.cavellgroup.com/uk-research-reports. or contact Francisca Dinga francisca.dinga@cavellgroup.com

 

 

 

 

 

 

 

 

 

 

 

 

Cavell is beginning latest round of research on the UK Hosted VoIP and SIP Trunking markets July 7, 2016

Posted by Dominic Black in VoIP Numbers.
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Cavell is commencing our latest round of research on the Hosted VoIP and SIP Trunking markets and is looking for input from Service Providers into our survey. As many of you are aware, the data that is inputed for our research is used to build a total market picture for the VoIP and SIP markets across the UK and individual company data is confidential.

Cavell will be running a webinar in August to go over the top level findings with those companies that have contributed to the survey and will receive discount codes to our upcoming European VoIP Summits.

Please follow the links for each survey below, each one should take around 5 minutes and your input is greatly appreciated

Hosted VoIP

SIP Trunking

If you would like to discuss this research or speak to one of our analysts, please contact Dominic Black at dominic.black@cavellgroup.com

 

Cavell is pleased to announce two new European VoIP Summit dates. June 15, 2016

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After the success of the past two European VoIP Summit’s in London, Cavell is please to announce that we are taking the event to Amsterdam on the 11th of October 2016 and returning to London on the the 9th March 2017.

The European VoIP Summit is the largest event focused on Service Providers with the leaders of the VoIP industry coming together for a day of panel discussions, keynotes and presentation from experts and market leaders in the market from across Europe. Our previous event earlier this year in London had over 220 delegates from 58 European Service Providers, see more information here from that event

Amsterdam – 11th October 2016

As Cavell expanded our research team into the Dutch market with Rob Kurver joining the team in December, it was an easy decision to try to replicate the event in the most advanced VoIP market in Europe. We are happy to announce that Broadsoft and Genband will be returning as Gold Sponsors although there are plenty of opportunities still available.

You can find out more about the event and buy tickets here, we have finalized the Agenda and are currently signing up speakers for the event.

London – 9th March 2017

The European VoIP Summit 2016 in London earlier this year saw over 220 delegates from 58 Service Providers from around Europe come together for a discussion on the trends and dynamics of the European VoIP industry.

We have booked the QEII conference center in the heart of Westminster, London for the event, with views looking over the Houses of Parliament and Westminster Abbey. As we sold out last year, we have expanded the space to accommodate many more attendees and expect around 250 this year. Yealink have continued their association with our event and will be Gold Sponsors for the 2017 event.

We have our agenda here for the London event and will be propagating the list with speakers when they confirm. Tickets can be purchased here

Speaking and Sponsorship

Speaking slots and Sponsorship is still available for both events, please contact Dominic Black at dominic.black@cavellgroup.com if you are interested in sponsoring or speaking

Genband Perspectives 2016: Contextual Communications, Disruptors, the Future of Service Providers, CPaaS and Kandy May 13, 2016

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David Walsh saw the rise of Contextual Communications being one of the drivers of increased communication. His belief that by enabling people to communicate with whatever device and through any application that they want will increase the level of communications between parties which will in turn facilitate collaboration and increased productivity.

XO, the largest SIP Trunking provider in the USA, gave a good example of this with their Contact Center solution which use the Kandy platform with WebRTC integrations to allow customers to contact them using any medium that they want, be it voice, email, IM or video. By giving customers the choice of communication, they are able to improve the customer experience and address the customers’ needs – a key priority for contact centres.

Disruptors are driving innovation as companies look for ways to stay relevant in their industry

Katrina Troughton says that IBM are seeing that business leaders are facing more challenges then ever before. With the lifespan of Fortune 500 companies dropping under 15 years due to disruption, CEOs are looking at ways that they can keep their employees engaged and stay relevant in today’s market. There is a big push for companies to innovate to survive but many find it difficult to do so as they don’t have the skills.

This is relevant to VoIP providers as an increasing homogenisation of products, where differentiation is around pricing and features, is becoming ubiquitous across the board. As the Service Providers have a great understanding of their customers, as they work with them on a daily basis and understand their challenges, they are in an unique position to be able to give them the tools to communicate and enable greater collaboration.

What will a Service Provider look like in the future?

The issue for Service Providers is that they have generally been poor at creating their own applications as they do not have the development skills to create solutions for their customers, as their focus is around providing a voice service, not enabling collaboration. Roy Timor-Russo of Genband thinks that Genband will be able to fill that role of adding value with their apps and knowledge of what has worked for other Service Providers in other markets and alongside the Service Providers core voice competency.

Genband see their position in the market is providing the platform for application developers to integrate their features into. As one of the first movers into the CPaaS (Communications Platform as a Service), the Kandy platform was built to allow developers to build applications for Service Providers, Enterprises and Vendors to quicken the time to market. David Walsh highlighted in the press conference at the end of the first day the need for all members of the telecoms ecosystem to be able to ‘Fail Quick’ with new features and that long development times do not always translate into successful stories. 90% of applications built will not be a success but there needs to be an acceptance and understanding that failure will yield results.

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It is still unclear what role Service Providers will play in the future, whether they will simply be running dumb ‘pipes’ or their customer will be facing background, meaning that they are well positioned to understand their customers needs and build the solutions to fit certain business verticals. What will be interesting is whether there will be a demand for a basic VoIP/UC solution in the future and how Service Providers will be able to cope with an increasingly development driven approach.

Is Kandy going to be future?

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We have seen a number of CPaaS providers appear over the last few years and it is still not clear who will emerge as a success. What is interesting and will be a challenge for Genband going down the route of Kandy and CPaaS is how they will maintain revenues in the future as customers adopt a ‘Click to Consume’ model, choosing only the applications that are relevant to themselves. From a company that is used to selling large CAPEX solutions, making a move to tight margins on applications over a base price of $2/user/month may prove difficult in the short term. Genband have created a good story with the Kandy platform and it will be interesting to see how the CPaaS ecosystem progresses in the future.

UC Expo: Millennials, Collisions & Video April 28, 2016

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Last week at Olympia London we saw many vendors repeat the same messages as they addressed the impact of millennials on the workforce, digitisation and video. Cisco highlighted the importance of using collaboration tools to create ‘collisions’ in the workforce – we understand the point they were trying to make but the term is often perceived with negative connotations, particularly in the insurance industry!

Microsoft’s put significant effort into the event with a big presence on various stages and in the exhibition space. They are now strongly positioning themselves in the UC space and Cavell believes that their success will continue in the coming years, especially in Large Enterprises. Microsoft also demonstrated their Cloud PBX for the first time in the UK which allows users to run Skype for Business services in Office 365. Handset manufacturer Yealink were also showcasing their Skype for Business integrations with their new range of handsets.

What Cavell are seeing more and more of is vendors driving innovation by encouraging developers to develop on their platform. We are interested to see how this plays out in the future as all major vendors, including Broadsoft, Genband, Cisco, Microsoft, are undertaking various Hackathons. Cisco’s announcement in March shows their commitment to having external developers use their platform as they hope their Spark Innovation Fund of $150m dollars will drive development.

“Disrupt or be disrupted.” – Marianne Calder, Cisco opening keynote, UC Expo 2016

Cavell will looking in-depth in the next few months of what how the relationship between Service Providers, Vendors and Developers will change in the future as this is an area where there is some really interesting changes that we think will impact the Voice market in the future.

Cavell are off to Orlando next week for GENBAND Perceptives 2016 where Matt Townend is speaking. We look forward to seeing all those who are attending there!

The European VoIP Summit 2016 was a great success! March 9, 2016

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1On Tuesday, the 1st of March, The Cavell Group hosted the second European VoIP Summit, where over 200 attendees from over 60 VoIP service providers gathered in central London to address the opportunities and challenges the industry is facing and explore what to expect from the future of voice communications.

As with the range of topics, we also had a range of opinions with speakers from all key VoIP providers in Europe joining us, such as BT, Blueface, 6 Degrees, Vonage, TalkTalk Business, NFON, Liberty Global, Gamma, Voxbone, Siphon, Destiny, 8×8 and many others, as well as Vendors such as Yealink, Broadsoft and Genband who were our Gold Sponsors

 
Although much of the day was focused around how the industry is currently operating, a lot of focus was put on what the future of VoIP and SIP Trunking will look like. The industry believes a ‘disruptor’ might appear, like what messaging has seen with WhatsApp, which will enter the market and take significant market share.

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A very interesting discussion around WebRTC and Applications with viewpoints from Vendors, Service Providers and developers showed that it might not be the Service Providers developing the applications themselves, but instead they will allow developers to work with them to provide vertical solutions for their customers. WebRTC looks like it is starting to become that enabler for services in the future as communications move onto the web and away from the traditional end-point. Whether Service Providers will be able to charge for minutes in the future was again a hot discussion point.

We had a very interesting talk from Matthew McDermott and Mark Swarbrick on the state of regulation across Europe, followed by Cavell’s newest partner Q Advisors who gave a background on the M&A work they have been doing around the world.

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With Matt Townend’s closing remarks and networking drinks we concluded this year’s event was a great success! Our aim was to bring together VoIP service providers and create an opportunity to discuss current and future market aspects in a friendly and open networking environment. We believe our diverse group of speakers and panellists provided different points of views, at times even conflicting, thus enabling you to understand the bigger picture of the European setting.

We are happy to say we have received many positive comments and your feedback truly reflects the atmosphere everyone experienced. We are very thankful for your participation and we hope to see you at our events again! Last, but certainly not least, a big thank you to our Gold Sponsors: Broadsoft, Genband, and Yealink, and to our silver sponsors: AudioCodes, MDS Amiba, Mitel, Polycom, ProVu, RingCentral, Siphon, and Vanilla IP for their amazing support!

UK SIP Trunking market shows strong growth but mainly from a few specialist Service Providers February 22, 2016

Posted by Dominic Black in Uncategorized, VoIP Numbers.
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The SIP Trunking market has seen strong growth, especially in the Large Enterprise segment with the midmarket also growing faster then expected. By the end of December, the UK SIP Trunking market had grown by 232,070 Trunks (13.73%) since June 2015. This was one of the largest growth periods that Cavell has tracked only surpassed by the same period in 2014.

This has however led to 2015 showing the largest growth the whole year as the market added a total of 453,131 Trunks (31%). Cavell expects that the SIP market will continue to show strong growth as Service Providers take advantage of the end-of-life of the ISDN and PSTN networks. Cavell is already starting to see signs of how Service Providers are using this announcement as valuable marketing material, sowing the seeds of uncertainty to potential customers who are still utilizing those networks.

We are seeing growth in SIP driven by a focused set of Service Providers, both specialist SIP players and some traditional Tier 1 & 2 operators. As competition hot’s up Cavell believes that there will be continued pressure on pricing and possibly even further pressure for market consolidation. We are already seeing certain Service Providers look at how they can differentiate from SIP Capacity type services by looking to integrate more advance applications as completion and customer requirement changes.

Cavell will be releasing the full report on the UK SIP Trunking market in the next few weeks which includes:

  • Five year forecast for the market size by customer size
  • Market revenues and Forecast for Channel and Voice revenue streams
  • Pricing analysis
  • Future drivers and roadblock to future market expansion
  • Technology changes
  • List of Service Providers selling SIP Trunking services in the UK
  • Other important developments and analysis on the SIP Trunking market

The report is available to pre-order from our website here: http://www.cavellgroup.com/index.php/research/reports

 

Cavell’s European VoIP Summit 2016 is gathering momentum and tickets are selling fast! January 11, 2016

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Tickets for Cavell’s European VoIP Summit 2016 are selling quickly with over 100 attendees confirmed from around Europe. We have a great speaker line up and agenda confirmed and both Cavell and our sponsors are looking forward to seeing you there!

The event will be held on the 1st of March 2016 in London and is one of the best places to hear from industry experts, meet & network with likeminded Service Providers from around Europe and learn about your industry and market from the experts!

We only have limited space and tickets sold out last year so please book now to avoid disappointment.

Discounts available to Service Providers

Cavell are also offering a 15% discount on tickets to UK Service Providers who fill in their online survey on the Hosted VoIP and SIP Trunking market. All the data is confidential and is used to build a view of the total market. If you want to contribute please fill out the following surveys

Hosted VoIP: https://www.surveymonkey.co.uk/r/voipsurveyjan16

SIP Trunking: https://www.surveymonkey.co.uk/r/SIPsurveyjan2016

If you have any questions please contact Dominic Black at dominic.black@cavellgroup.com who can provider further details.